My Work
Welcome to my portfolio, a curated collection of work that represents my skills, creativity, and dedication over the past several years. Within these pages, you’ll find a diverse array of projects that span both paid and unpaid endeavors, each reflecting my passion for delivering quality results. From professional collaborations to personal initiatives, this body of work highlights my commitment to growth, innovation, and excellence. Whether you’re here to explore my expertise or simply to gain inspiration, I hope this portfolio provides a comprehensive glimpse into the value I bring to every project I undertake.
Available for Hire
Certifications
Introduction to
Social Media Marketing
Courses
Program and Software Experience
Advertising
Meta Business Platform
Meta Ads Platform
Google Ads
Graphic Design
Adobe Photoshop
Adobe Illustrator
Canva
Social Media
X (Formally known as Twitter)
Threads
TikTok
Buffer
Business Listing
Google Business
Apple Business
Google Maps
Apple Maps
Bing Maps
Video Editing
PromptSmart
KapWing
CapCut
Canva
Veed
Web Design
and IT
Google Admin
Squarespace
Zoom Phone
GoDaddy
Zoho
Wix
Hurricane Helene
Voter Outreach
In the aftermath of Hurricane Helene, I was responsible for helping devise and implement a plan to reach out to voters who may have fled the disaster zone and help them receive information about how to use absentee ballots.
In at least one situation, voters in a community cut off from vehicle access were informed of the absentee ballot process and requested ballots to be delivered in their routine emergency supply deliveries.
They were able to submit their ballots by handing them to the team delivering their supplies in subsequent deliveries.
Guilford GOP
Modernization
In 2023, I was brought in to help modernize the Guilford County Republican Party. Using a robust strategy, I was able to modernize the backend and frontend of the Guilford GOP in less than 7 months and have things in place in time to test the platforms in the upcoming municipal races.
The technology was turned over to the Guilford County Republican Party for the 2024 General Election when I departed the organization.
Candidates who retained my services through the 2024 General Election saw up to 28% overperformance in their race.
Georgia Nixon Mailers
In 2024, I was commissioned to design and produce campaign mailers for judicial candidate Georgia Nixon’s Superior Court campaign. These mailers were distributed to over 1,000 voters across Guilford County, effectively supporting the campaign’s outreach efforts.
Programs Used: Adobe Illustrator, Adobe Photoshop, Canva
Georgia Nixon
Rack Cards
In 2024, I designed an impactful and visually engaging rack card for Superior Court Judge candidate Georgia Nixon. This material was specifically tailored for distribution during early voting and election day, enabling the candidate to connect effectively with potential voters as she engaged with them directly. The rack card highlighted key aspects of Judge Nixon’s qualifications, experience, and vision, presented in a format that was both professional and easy to digest. By ensuring the content was clear and the design was strategically aligned with her campaign goals, this project contributed to her ability to leave a lasting impression on her audience.
Programs Used: Adobe Illustrator, Adobe Photoshop, Canva
Bruce O'Connell
Social Media Ad
n 2024, I developed a series of highly targeted social media ads for Bruce O’Connell, a candidate running in a challenging and competitive race. These ads were strategically designed to reach a specific audience, ensuring that the campaign’s message resonated exclusively with the voters most likely to support his candidacy. By leveraging advanced targeting techniques and data-driven insights, we maximized the efficiency of the campaign’s budget while amplifying Bruce O’Connell’s platform. This approach ensured that the right people saw the ads, fostering meaningful engagement and increasing awareness among the key demographics essential for success.
Programs Used: Adobe Illustrator, Adobe Photoshop
Ruth Harris
Social Media Ad
In 2024, I created a unique and comical social media ad for Ruth Harris to help differentiate her from another candidate on the ballot who shared her last name but was running in a different race. The ad utilized humor and creativity to make Ruth Harris stand out, delivering a memorable and lighthearted comparison that resonated with voters. Designed to serve a dual purpose, the ad also functioned as a text message graphic, ensuring consistency across communication channels and maximizing reach. This innovative approach contributed to Ruth Harris’s success, where she outperformed an incumbent in her race, demonstrating the power of strategic and engaging messaging.
Programs Used: Adobe Illustrator, Adobe Photoshop
Log Cabin Republicans
Group Header
A Facebook Group header created for Log Cabin Republicans of Charlotte.
Programs Used: Adobe Illustrator, Adobe Photoshop
Business Accomplishments
These achievements highlight the success I’ve delivered for clients through Brightspand, using a blend of AI-driven strategies and traditional marketing methods. Each milestone reflects a commitment to providing tailored, impactful solutions that help clients grow and achieve their goals.
Accomplished in a three month time period ending in March of 2024
